Enhancing customer engagement

Navigating the transformation to digital-first, customer-centric engagement and communications

As customer service expectations in the B2C world skyrocket, the insurance sector needs to keep pace. Personalising the customer experience by moving away from one-way, policy-driven communications and embracing digital-first, two-way customer commmunications is now essential element of customer engagement.

This virtual round table discussion will explore how digital technologies can enable effective cross-channel customer communications that drive up engagement and retention to deliver a 21st century customer experience.

Sponsored by: 

Contributions from:

Chris Thompson
Global Head of Mobile & Head of Public Websites
Aviva

Facilitated by:

Jeremy Burgess
CEO
The Insurance Network

AGENDA

 

Format and focus

Attend this virtual roundtable to explore:

  • Enabling digital-first, two-way customer conversations

  • How to remove friction and simplify your acquisition processes using digital and mobile technologies

  • Making the design and delivery of new, customer centric products fully digital and multichannel

  • Interactive tools that can accelerate the path to hyper-personalisation



Contributions from:

Chris Thompson
Global Head of Mobile & Head of Public Websites
Aviva

Facilitated by:

Jeremy Burgess
CEO
The Insurance Network

Sponsored by